Graphic Design Support

Support is available for faculty and staff in need of help with graphic design projects.


University Creative Services

As part of our campus community, you have access to the university’s professional, full-service, on-campus provider of promotional and marketing materials at no charge to you (aside from printing costs). Creative Services works with you to understand your needs to develop creative solutions. You can contact Creative Services to create a wide range of design projects including but not limited to infographics, flyers, brochures, postcards, booklets, custom illustrations or any other marketing materials. All work produced by Creative Services automatically meets brand standards and doesn’t require submission to Logo Review.

New and improved: turnaround times! We have implemented a tiered ticket classification system (assigned internally) that allows for faster turnaround times on most jobs. The range spans simple text edits or photos swaps that can be done in under 48 business hours while large print projects where we handle the printing can take 6 weeks or more. We can work together to determine the best plan!

Click here to learn more about their services or to submit a request.


University Printing & Graphics (UPG)

UPG has two designers on staff to help with ECU design needs. The normal turn-around time is 7 to 10 business days. UPG follows the same design and branding guidelines as Creative Services. You will be provided a final, print-ready PDF file once approved.

Design rate: $70 per hour + $30 for final PDF

To request design support, submit an online order for each piece you need designed.
In the online order form, select:

  • General Printing
  • Pick any type of paper
  • Quantity 1
  • Description: brochure, flyer, etc – design only

Creating Your Own

If you feel you have the time, the skills and access to the right tools, you can design your own material.

Please note: Anything you create representing ECU will need to be approved by ECU Logo Review. Please allow up to two-business days for feedback from Logo Review (however, in most cases feedback is typically returned to you the same day).

Here are key tips to keep in mind when creating your own material:

  • Fonts used should be ECU brand fonts:
      • Headlines: Swell (all caps) or free alternatives, Figtree Extra Bold or Impact.
      • Subheads, Stats, Body Copy, Captions: Figtree or Arial.
      • Short subheads or Labels: Museo Slab or free alternative Roboto Slab.
      • Decorative fonts are allowed only for event titles when it makes sense in design context.
      • Note: if a serif option is needed for formal or limited use cases, please use Adobe Garamond or Georgia.
  • There must be at least one element of ECU purple in your design. Stick to the ECU color palette or neutral colors throughout.
  • Always use an official ECU logo, college/school/departmental/unit logo lockup, or program/initiative lockup with no alterations. If you cannot get the proper logo from your department admin, request it from creativeservices@ecu.edu.
  • Never use more than one ECU logo in your design.
  • A registered trademark symbol is needed after the first use of East Carolina University® or ECU® (this is in addition to any ECU logo or lockup).

Include the non-discrimination statement on all material:

East Carolina University prohibits unlawful discrimination and harassment based on the following protected classes: race/ethnicity, color, genetic information, national origin, religion, sex, sexual orientation, gender identity, age, disability, political affiliation and veteran status (including relationship or association with a protected veteran; or Active Duty or National Guard service).

  • When marketing programs and events hosted or presented by ECU, you must include either the full or abbreviated Americans with Disabilities Act statement:
    • Full: Individuals requesting accommodation under the Americans with Disabilities Act (ADA) should contact ECU’s ADA coordinator at least 48 hours prior to the event at 252-737-1018 or ada-coordinator@ecu.edu.
    • Abbreviated: ADA Accommodation: ADA-Coordinator@ecu.edu, 252-737-1018
  • Submit all design materials to ECU Logo Review for approval before distributing communication(s) that represent or contain any ECU branding elements. Note: For research study material, Logo Review will only look for proper use of brand elements (logos, fonts and colors) and complete a color contrast check for ADA-compliance. For any issues that hold up the approval process, contact creativeservices@ecu.edu.

If you have questions regarding your design, proper logo, fonts, or colors, contact Creative Services for assistance at (252) 328-6037 or email creativeservices@ecu.edu. You may also reach out to your Communication Liaison.

 


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